Improving Our Prospects.

Marks, Linda

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ERIC Number: EJ362591

Record Type: Journal

Publication Date: 1987

Pages: N/A

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Improving Our Prospects.

Marks, Linda

Currents, v13 n10 p38-44 Nov-Dec 1987

A comprehensive study of Stanford University giving capacity of alumni and friends is described. The mission was to identify new donor prospects and to review perceptions of the people already identified. Some 1,200 new volunteers were involved. (MLW)

Descriptors: Alumni, Donors, Educational Finance, Fund Raising, Higher Education, Institutional Advancement, Private Financial Support, Program Descriptions, Volunteers

Publication Type: Journal Articles; Reports - Descriptive

Education Level: N/A

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Language: English

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