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ERIC Number: EJ357913
Record Type: CIJE
Publication Date: 1987
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Mini-Campaign Smooths Bumps for Ad Campaigns.
Pasadeos, Yorgo
Journalism Educator, v42 n3 p39-40 Fall 1987
Describes a project in which students work in teams to prepare an advertising campaign for a real client, who chooses the best campaign at the end of the semester. (FL)
Publication Type: Journal Articles; Opinion Papers; Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A