Recruit with Research.

Stout, Don F.; Channell, Maggi

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ERIC Number: EJ355747

Record Type: Journal

Publication Date: 1987

Pages: N/A

Abstractor: N/A

ISBN: N/A

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Recruit with Research.

Stout, Don F.; Channell, Maggi

Currents, v13 n5 p28-30 May 1987

A survey for incoming freshmen was used to identify the two most important influences on decisions to enroll at Ohio University. This information was then used to improve publications used in student recruitment. Turning admissions data into publications is discussed. (MLW)

Descriptors: College Admission, College Choice, Higher Education, Marketing, Pamphlets, Public Relations, Publicity, Research, School Publications, Student Attitudes, Student Recruitment, Surveys

Publication Type: Journal Articles; Reports - Descriptive

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

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Author Affiliations: N/A