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ERIC Number: EJ353564
Record Type: CIJE
Publication Date: 1987
Pages: N/A
Abstractor: N/A
Reference Count: 0
Marketing of Group Counseling Services.
Wilson, F. Robert; And Others
Journal for Specialists in Group Work, v12 n1 p10-17 Mar 1987
Provides social marketing guidelines for attracting members of appropriate target groups and encouraging their participation in group activities. Includes examination of the personal and social framework of the group counselor, elements of social marketing theory, a case study illustrating difficulties encountered by novice group counselors in attempting to market group counseling and conclusions. (Author/ABB)
Publication Type: Journal Articles; Guides - Non-Classroom
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A