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ERIC Number: EJ316518
Record Type: CIJE
Publication Date: 1985
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Indirect Structure and Reader Response.
Brent, Douglas
Journal of Business Communication, v22 n2 p5-8 Spr 1985
Argues that the practice of delaying bad news in business letters by using buffer sentences is misguided, for it is based on a false notion of how people read. Suggests structuring letters on the type of argument and situation, rather than palatability of the message. (PD)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A