ERIC Number: EJ308240
Record Type: CIJE
Publication Date: 1984
Reference Count: 0
Students' Linguistic Skills and the Language of Television Advertising.
Wyckham, Robert G.
English Quarterly, v17 n1 p21-30 Spr 1984
Details a survey of 264 Canadian elementary school teachers to determine their views on the influence of television advertising language on students' ability to learn standard English usage. Calls for research to ascertain whether the cause and effect relationship seen by a significant portion of the respondents has a basis in fact. (RBW)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A