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ERIC Number: EJ302025
Record Type: CIJE
Publication Date: 1984
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
An Historical Review of Women, Smoking and Advertising.
Howe, Holly
Health Education (Washington D.C.), v15 n3 p3-9 May-Jun 1984
Historical data were examined to observe the relationship between anti-smoking publicity, growth in cigarette advertisers' appeal to women, and change in proportion of women smokers. These relationships provide insight as to what interventions might be successful in reducing the growing number of women smokers. (Author/DF)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: Teachers
Language: English
Sponsor: N/A
Authoring Institution: N/A