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ERIC Number: EJ296976
Record Type: CIJE
Publication Date: 1983
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Learning from Television News: A Critique of the Research.
Berry, Colin
Journal of Broadcasting, v27 n4 p359-70 Fall 1983
This critical review of some approaches to research on the effectiveness of television newscasts considers viewer characteristics, news item characteristics, presentation variables, and the confounding of these variables. The importance of behavioral science issues to such research is stressed. (MBR)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A