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ERIC Number: EJ294897
Record Type: CIJE
Publication Date: 1984
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
A Marketing Plan for Schools.
Dembowski, Frederick; Biros, Janice
School Business Affairs, v50 n2 p22,24,42-43 Feb 1984
A marketing model is described as a framework for applying major marketing management principles to public school business management and is illustrated with the case of a hypothetical district's use of the plan. (MJL)
Descriptors: Adult Programs, Community Education, Educational Administration, Educational Facilities, Educational Finance, Fund Raising, Marketing, Models, Public Schools, School Funds, School Role
Publication Type: Reports - General; Guides - Non-Classroom; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A