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ERIC Number: EJ294639
Record Type: CIJE
Publication Date: 1984
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Corporate Communication: Building Confidence between the Academic and Business Worlds.
Snavely, William B.; Sullivan, Dan
Association for Communication Administration Bulletin, n48 p72-77 Apr 1984
Describes how business organizations view the purposes and results of communication and the role of the corporate communication professional. Suggests ways to bridge the gap between academic and business worlds. (PD)
Publication Type: Opinion Papers; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A