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ERIC Number: EJ276015
Record Type: CIJE
Publication Date: 1983
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
The Attention Factor in Recalling Network Television News.
Stauffer, John; And Others
Journal of Communication, v33 n1 p29-37 Win 1983
Found that viewers who were cued to pay particular attention to the following evening's network news were able to recall significantly more news items and in more detail than viewers who were not, but neither group as a whole recalled more than 25 percent of the stories. (PD)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A