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ERIC Number: EJ273007
Record Type: Journal
Publication Date: 1982-Oct
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Mainstreaming the New Library.
Keeler, Elizabeth
Special Libraries, v73 n4 p260-65 Oct 1982
This discussion of methods of integrating the corporate library into the mainstream of affairs highlights three major elements of the process: marketing, production, and advertising. Professionalism and the information seeking behavior of clients are noted. Five references are provided. (EJS)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A