ERIC Number: EJ269973
Record Type: Journal
Publication Date: 1982
Reference Count: N/A
Matching Course Promotion to Students' Perceived Needs.
Saunders, John A.; Lancaster, Geoffrey A.
Higher Education Review, v14 n3 p3-32 Sum 1982
A study of opinions of 3,000 high school seniors in England and Wales revealed attitudes about higher education and approaches to career and postsecondary decision making. Implications of the results for marketing of programs are discussed. Numerous tables and charts contain statistical results and cluster analyses. (MSE)
Publication Type: Journal Articles; Reports - Research; Numerical/Quantitative Data
Education Level: N/A
Authoring Institution: N/A
Identifiers - Location: United Kingdom (Great Britain)