ERIC Number: EJ268117
Record Type: CIJE
Publication Date: 1982-Oct
Reference Count: N/A
Speech Communication and Public Relations: The Prospect for the 1980's.
Trent, Jimmie D.; Trent, Judith S.
Association for Communication Administration Bulletin, n42 p50-52 Oct 1982
Continues to advocate the development of public relations programs in speech communication rather than journalism departments. Discusses advantages and benefits for speech communication students and departments. Suggests that public relations programs include courses in research methodologies, computer technology, and statistics to meet the competitive situation of the 1980s. (PD)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A