ERIC Number: EJ265899
Record Type: CIJE
Publication Date: 1982
Reference Count: 0
Different Strokes in the Applicant Pool: Some Refinements in a Model of Student College Choice.
Litten, Larry H.
Journal of Higher Education, v53 n4 p383-402 Jul-Aug 1982
Research on college choice as it relates to students' characteristics is reviewed, and the choice process is shown to be a complex series of activities, with individuals participating in it differently. Parent education is a stronger influence than race or gender. Groups are likely to respond to different marketing strategies. (MSE)
Publication Type: Journal Articles; Information Analyses; Reports - Research
Education Level: N/A
Authoring Institution: N/A