ERIC Number: EJ259000
Record Type: CIJE
Publication Date: 1982-Jan
Reference Count: N/A
Promoting Continuing Education Programs through Publications.
Hendrickson, Gayle A.
Continuum, v46 n2 p14-20 Jan 1982
Examines the steps involved in the development of publications used to promote continuing education programs. It looks at two primary elements: programing (delivering what the public wants) and promotion (telling the public where it is) and how they can work together to produce effective promotional publications. (CT)
Publication Type: Journal Articles; Reports - Descriptive; Guides - Non-Classroom
Education Level: N/A
Authoring Institution: N/A