ERIC Number: EJ248098
Record Type: CIJE
Publication Date: 1981
Reference Count: 0
Diffusion of Energy-Conserving Innovations.
Darley, John M.; Beniger, James R.
Journal of Social Issues, v37 n2 p150-71 Spr 1981
Suggests that people's decisions to adopt energy-conserving processes and products is a specific instance of the decision to adopt an innovation. Discusses diffusion processes and factors influencing diffusion of networks. Indicates that the spread of energy-conserving household innovations proceeds primarily along social networks. (Author/MK)
Publication Type: Journal Articles; Opinion Papers; Reports - General
Education Level: N/A
Authoring Institution: N/A