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ERIC Number: EJ237159
Record Type: Journal
Publication Date: 1980-Nov
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Not a Snowball's Chance in Hell.
Koontz, Jonathan W.
Community and Junior College Journal, v51 n3 p24-27 Nov 1980
Describes the involvement of administrators, faculty, and students in a successful publicity campaign designed to gain public backing for a referendum in support of Palm Beach Junior College, Florida. Examines various publicity tactics utilized, including newspaper advertisements and editorials, slideshows and lectures, and the distribution of t-shirts. (JP)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A