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ERIC Number: EJ225619
Record Type: Journal
Publication Date: 1980-Mar
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
The Money Game: The Alumni Periodical as a Fund-Raising Tool.
Briggs, Sarah
CASE Currents, v6 n3 p26-27 Mar 1980
Community relations, alumni relations, and information services are considered to be serving one end--encouraging giving to the college. The relationship between fund raising and alumni periodical editing is discussed. High standards for the periodical and a budget sufficient to support it are advocated. (MLW)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A