ERIC Number: EJ225604
Record Type: Journal
Publication Date: 1979-Dec
Reference Count: N/A
Face to Face: Cultivating Planned Giving Prospects.
Collier, Charles W.
CASE Currents, v5 n11 p18-19 Dec 1979
The most effective way to secure and promote gifts is seen as face-to-face contact. Some effective planned giving programs including visitation programs, book plate program, reunions, and use of donors as effective door-openers are described. Suggestions for how to encourage people to discuss their estates are provided. (MLW)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A