ERIC Number: EJ195629
Record Type: Journal
Publication Date: 1978
Reference Count: N/A
A Market Research Approach to Determining Local Labor Market Availability for Non-Management Jobs.
Ritchie, Richard J.; Beardsley, Victor D.
Personnel Psychology, v31 n3 p449-59 Fall 1978
To aid in setting affirmative action targets, job preferences were explored using conjoint measurement, or trade-off analysis, with a general population and an applicant sample. The technique can identify groups interested in nontraditional work and showed sharp differences in job preferences between the sexes. (Author/SJL)
Publication Type: Journal Articles
Education Level: N/A
Authoring Institution: N/A