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ERIC Number: EJ189181
Record Type: Journal
Publication Date: 1978
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
The Response to "Roots": A National Survey
Howard, John; And Others
Journal of Broadcasting, 22, 3, 279-87, Sum 78
Using a sample of 971 respondents, of whom 50 percent were black and 50 percent white, a telephone survey was conducted three to four weeks after the completion of the program "Roots." Findings revealed attitudes about (1) the relevancy to race relations, (2) the perceived effects on black and white audiences, and (3) respondents' perceptions of the actual effects upon themselves. (JEG)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A