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ERIC Number: EJ185123
Record Type: CIJE
Publication Date: 1978
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
The College Student 1984--Implications for Booksellers and Publishers
McConnell, Dr. James V.
College Store Journal, 45, 4, 59-70, Jun/Jul 78
This speech, delivered to the General Session of the National Association of College Stores Annual Meeting, discusses the change in student attitudes and the consequent need for quality textbooks with sensible readability and human interest levels. (JMD)
Publication Type: N/A
Education Level: N/A
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Language: N/A
Sponsor: N/A
Authoring Institution: N/A