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ERIC Number: EJ180630
Record Type: CIJE
Publication Date: 1977
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Marketing Cooperative Education: A Model
Haddock, M. David
Journal of Cooperative Education, 14, 1, 59-65, Nov 77
The University of Alabama in Birmingham (UAB) Cooperative Education program received federal aid in July, 1976. This aid provided, for the first time, a solid financial base for the program and, to insure its success, a comprehensive marketing plan was designed. Describes the key elements of the plan and its objectives. (Author/RK)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A