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ERIC Number: EJ177465
Record Type: Journal
Publication Date: 1977
Pages: N/A
Abstractor: N/A
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Contrasts in Presidential Campaign Commercials of 1976
Devlin, L. Patrick
Central States Speech Journal, 28, 4, 238-49, W 77
Examines Ford and Carter's 1976 primary and general election television spot commercials and offers analytic and evaluative observations. (MH)
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