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ERIC Number: EJ173388
Record Type: CIJE
Publication Date: 1977
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
An Experimental Approach to Bandwagon Research
Navazio, Robert
Public Opinion Quarterly, 41, 2, 217-25, Sum 77
Reveals that, when exposed to poll results, blue-collar workers react negatively and white-collar workers react positively to those results. Supports the theory that an opinion poll itself can play a role as a reference group. (RL)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A