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ERIC Number: EJ136363
Record Type: CIJE
Publication Date: 1976
Pages: N/A
Abstractor: N/A
Reference Count: N/A
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A Guide to Recruiting Next Year's Freshmen
Posner, Mary M.
AGB Reports, 18, 2, 3-7, Mar/Apr 76
Recommendations based on a recruiting study commissioned by the Great Lakes Colleges Association are grouped here by target publics: prospective students, parents, guidance counselors, alumni, faculty, and general public. Suggestions include more emphasis on a college's major strengths (e.g. academic excellence) and more attention to parents (the strongest influence on college choice). (JT)
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