In an inquiry-based discussion, learners take responsibility for their learning, create meaning in a group, and learn from the group. In a physical classroom, instructors can model moderator and discussant skills and have learners practice those skills in the presence of the instructor. Using a stop-action approach, instructors can stop the discussion and provide feedback. Learners can then practice the skill and continue with the discussion. In an online environment, instructors may not be able to have a group stop action. Frequent interruptions by the instructor might disrupt the rhythm of the discussion, especially when the discourse occurs in text-based chat rooms. In a synchronous, continually flowing chat space, consideration needs to be given to the difficulty of modeling behaviors. Too much intervention or modeling on the part of the instructor, even in the guise of a student, might disrupt the natural flow of ideas. It may be that the speed and flow of a synchronous chat make it impractical for an instructor to be the only voice of guidance. Learners in chat environments need time to reflect, practice, and receive guidance on effective moves made during their discussions. Coaching, rather than modeling or direct instruction, may be an appropriate intervention for improving learner-led text-based chats. In this article, the authors will first discuss the idea of e-coaching and then describe how academic chats are used in their course. A third section will describe the framework for the e-coaching and feedback process. The article concludes with recommendations for practice derived from the authors' experience with electronic coaching and feedback.