This exploratory study examined the effects of naming animal ambassadors on participants' level of Empathy, Altruism, Connectedness to Nature, and Commitment to Engaging in Environmentally responsible Behaviors. Raptor educational presentations were used for this study. Two animal ambassadors were used in the experiment (one animal was given its common species name versus the other was named after its natural history). Observations, online questionnaires, and telephone interviews were used to assess the effects of implementing different named animal ambassadors in programing. Findings indicated no statistical significance between control and treatment groups, but found qualitative evidence signaling the effectiveness of naming animal ambassadors.