Research on how performance-based funding influences the behaviour and performance of academics is limited in Europe. In this study, we investigate the changing publication patterns among Finnish academics associated with the introduction of awarding funding for publications within specific journals in the national performance-based funding model. We find evidence, particularly in the social sciences, and to a lesser extent humanities, that Finnish academics increasingly target international (English-language) publication outlets and lower-tiered journals. We conclude discussing the possible long-term implications of the current funding formula for both Finnish academia and society.