The present study was aimed at conducting parental evaluations of the auditory-verbal therapy approach (AVT) and to assess the relevance of this approach for children with hearing loss and their families in Denmark. The children's social well-being was also investigated. Questionnaires were developed to evaluate parental perceptions of AVT. A standard questionnaire was used to evaluate the children's social wellbeing, and the results were compared to a control group of children with typical hearing. Parents evaluated reasons for participating in the AVT project, perceived gain from AVT, their own skills, practicing AVT at home, hopes and beliefs for their child's future, and the experience of participating in AVT. In order to monitor development over time, results were compared between year two and year three in a three-year AVT program. Most parents find participating in AVT rewarding and useful, but there are a few issues to be addressed. The Danish children in the AVT program are comparable to children with typical hearing in terms of level of social well-being.