ERIC Number: EJ1236622
Record Type: Journal
Publication Date: 2019
Pages: 15
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0307-5079
EISSN: N/A
Educating beyond the Classroom: Alumni Giving and the Value of Campus Culture
Diaz Vidal, Daniel; Pittz, Thomas G.
Studies in Higher Education, v44 n12 p2208-2222 2019
This research considers a variety of independent variables to determine the school-based factors that can predict alumni giving. Data for this study are gathered from a top-tier liberal arts college located in the US with an impressive history of alumni giving and a robust endowment fund. The findings indicate that cultural components of the university experience, highlighted by college culture clubs and Greek life, are influential for future alumni giving. Conclusions drawn from this study are useful both for school administrators attempting to increase alumni gifts and for future researchers attempting to understand the after-effect influence of culture.
Descriptors: School Culture, Campuses, Alumni, Fund Raising, Liberal Arts, Endowment Funds, Clubs, Cultural Activities, Sororities, Fraternities, Small Colleges, College Environment, Donors, Private Financial Support, Majors (Students), Sense of Community
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A