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ERIC Number: EJ1230454
Record Type: Journal
Publication Date: 2019
Pages: 19
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1467-6370
EISSN: N/A
Campus Sustainability: An Integrated Model of College Students' Recycling Behavior on Campus
Cho, Moonhee
International Journal of Sustainability in Higher Education, v20 n6 p1042-1060 2019
Purpose: Proposing an integrated model based on multiple theoretical approaches, such as the theory of planned behavior, the model of goal-directed behavior and self-determination theory, the purpose of this paper is to examine factors influencing college students' campus recycling intention and actual recycling behavior. Design/methodology/approach: An online survey method was used to test the proposed model with college students. A total of 434 students participated in the survey. Findings: This study found that self-determined motivation, attitude toward recycling, perceived behavioral control and negative anticipated emotion had direct effects on campus recycling intention, while recycling intention and self-determined motivation influenced students' actual campus recycling behavior. Research limitations/implications: The findings of the study may not be generalizable to the broader population. Respondents' self-reported assessment of their recycling behaviors may also be a drawback of the study. However, the study provides statistical evidence testing the proposed model of campus recycling. Practical implications: The study's findings provide communication planners for university recycling and sustainability departments with communication and message strategies to enhance college students' recycling behavior. Originality/value: The study proposes a more comprehensive, tailored model that integrates other compelling theoretical models, to address college students' sustainability engagement on campus.
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A