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ERIC Number: EJ122545
Record Type: CIJE
Publication Date: 1975
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
How To Meet the Press
Burger, Chester
Harvard Business Review, 53, 4, 62-70, Jul-Aug 75
Discusses the importance for corporate executives of knowing how to communicate effectively with newsmen, and offers ten specific guidelines for administrators to follow in dealing with the news media. (JG)
Publication Type: N/A
Education Level: N/A
Audience: Practitioners
Language: N/A
Sponsor: N/A
Authoring Institution: N/A