This article explores how responsive freshman enrollment demand is to changes in the price of enrollment at a selective private all-male historically Black college. With post-admission administrative data on newly admitted freshmen for the 2009-2010 academic year, the authors use a count data estimator to calculate the responsiveness of course hours taken to changes in tuition and household income at the intensive margin. The results reveal that student course hour enrollment-- which translate into measures of official full-time equivalent enrollment--is inelastic with respect to price and elastic with respect to household income. The intensive margin enrollment price elasticity estimates also support a high tuition/high financial aid pricing scheme that uses tuition revenue to cross-subsidize the price of enrollment for financially needy students, which maximizes college access for Black males.