ERIC Number: EJ1194042
Record Type: Journal
Publication Date: 2018
Pages: 19
Abstractor: As Provided
ISBN: N/A
ISSN: EISSN-2167-8715
EISSN: N/A
Deconstructing Media in the College Classroom: A Longitudinal Critical Media Literacy Intervention
Bergstrom, Andrea M.; Flynn, Mark; Craig, Clay
Journal of Media Literacy Education, 10 n3 p113-131 2018
While many studies have addressed the impact of media literacy interventions on knowledge of specific topic areas, fewer have explored improvements in media literacy skills as outcome measures. This study analyzed the impact of a media literacy intervention on participants' critical thinking skills and understanding of media literacy principles by addressing the topics of body image and media representations of gender and race. A two-group, longitudinal experimental design was implemented using college-aged student participants across multiple introductory communication course sections (n = 198) at a public university in the southeast. Results were significant for several media literacy measures for the treatment group after exposure to the intervention compared to the control group. These findings were persistent over the duration of the semester as demonstrated in the second posttest.
Descriptors: Media Literacy, College Instruction, Critical Literacy, Intervention, Critical Thinking, Thinking Skills, Introductory Courses, Gender Differences, Racial Differences, College Students, Instructional Effectiveness
National Association for Media Literacy Education. 10 Laurel Hill Drive, Cherry Hill, NJ 08003. Tel: 888-775-2652; e-mail: editor@jmle.org; Web site: http://digitalcommons.uri.edu/jmle/
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A