This article explores how the perception of increasing professionalism of home health-care influences caregivers' experienced work engagement. A qualitative study including 24 interviews, 85 hours of observations and the think-aloud technique was applied in three Danish caregiving organizations. Using a consensual qualitative research approach, analysis of the data suggests that increasing professionalism is experienced among caregivers and influences caregivers' engagement in three distinct ways: through their identification with their work, psychological safety, and feelings of insecurity. This article contributes by emphasizing an individual perspective of engagement and by providing empirical evidence of links between professionalism and engagement. Additionally, by focusing on relatively low-educated employees, the article highlights how professionalism challenges the perception of caregiving as a job rather than a career. Practically, the findings from the study suggest that caregiving organizations should communicate the reasons for the increasing professionalism so caregivers become aware of potential career options it provides.