Numerous research studies clearly indicate the importance of first impressions. It is very likely that students will form their opinions of the class and the professor during the first class meeting. These first impression can be nearly impossible to reverse or undo, making those first encounters extremely important, for they set the tone for all the relationships that follows. Based on this information, business law professors may wish to orchestrate the first day of class each semester. This article suggests a narrated slideshow of a case that has been transformed into a story. Storytelling has the advantage of affecting both the mind and the heart of the listener. In the case of "Kelo v. New London," the owners' struggle to defend their homes against condemnation by eminent domain provides a story that is designed to outrage students and engage them in learning more about the legal process. It has the advantages of carrying high emotion, presenting an important and timeless topic, and serving as a vehicle to discuss the materials presented in the introductory chapters of business law and legal environment textbooks.