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ERIC Number: EJ1167371
Record Type: Journal
Publication Date: 2015
Pages: 17
Abstractor: As Provided
ISSN: EISSN-1835-9132
Fostering Team Creativity in Higher Education Settings
de Villiers Scheepers, Margarietha J.; Maree, Lelani
e-Journal of Business Education and Scholarship of Teaching, v9 n1 p70-86 2015
This paper examines how team creativity can be developed using the Synectics creative problem-solving approach by taking stickiness into account. Stickiness represents the difficulty learners experience in internalising knowledge and skills to perform a task productively. Using a quasi-experimental design learners' perceived change in team creativity was assessed over three months. The findings indicate that team creativity is enhanced using the Synectics approach, overcoming many stickiness challenges. Significant improvements were observed for team creative skills immediately after the workshops and remained three months later. The study's findings add to knowledge of how creativity can be enhanced in teams overcoming inhibitors and suggesting that teams benefit from developing their team creative skills which favour problem-solving, novel ideas and innovation. Synectics, as a team creative problem-solving approach, can be used successfully to stimulate creativity in higher education contexts. Implications for theory and management educators are discussed.
Australian Business Education Research Association. PO Box 408, Mapleton, Queensland 4560, Australia. e-mail:; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: South Africa
Grant or Contract Numbers: N/A