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ERIC Number: EJ1167332
Record Type: Journal
Publication Date: 2016
Pages: 15
Abstractor: As Provided
ISSN: EISSN-1835-9132
A Content Analysis of Accounting Job Advertisements: Skill Requirements for Graduates
Dunbar, Kirsty; Laing, Gregory; Wynder, Monte
e-Journal of Business Education and Scholarship of Teaching, v10 n1 p58-72 2016
The purpose of this study is to investigate the emphasis placed on technical and soft skills by prospective employers for accounting positions and graduate accounting positions in particular. The data was gathered from job advertisements placed in the careers section of a major newspaper in Queensland Australia over a four-year period from 2006 to 2009. The results are benchmarked against the criteria for accounting degree curricula used by academic and professional bodies to guide and evaluate accounting education in Australia. The findings highlight that employers place greatest emphasis upon soft skills, and to a lesser extent technical skills; although current curricula meet these requirements, the emphasis on these soft skills by employers may need to receive further recognition in future curriculum design.
Australian Business Education Research Association. PO Box 408, Mapleton, Queensland 4560, Australia. e-mail:; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Australia
Grant or Contract Numbers: N/A