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ERIC Number: EJ1167142
Record Type: Journal
Publication Date: 2018
Pages: 6
Abstractor: ERIC
ISSN: ISSN-1067-1803
Sparking Interest
Guth, Douglas J.
Community College Journal, v88 n3 p20-25 Dec 2017-Jan 2018
Community colleges are attempting to bridge America's widening blue-collar skills gap through workforce development programs promising living-wage jobs that don't require four years of college. While trade, construction and manufacturing companies are starving for talented workers, these fields also suffer from an image problem, one fueled by societal stigmas of low wages, dirty conditions and backbreaking labor. Overcoming such stereotypes is part of the package for two-year colleges marketing their workforce programming to potential participants. This article describes workforce development programs that push against manufacturing stereotypes at three different two-year colleges: Eastern West Virginia Community and Technical College, Evergreen Valley College (CA), and Victoria College (TX).
American Association of Community Colleges. One Dupont Circle NW Suite 410, Washington, DC 20036. Tel: 202-728-0200; Fax: 202-833-2467; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Two Year Colleges
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: West Virginia; California; Texas
Grant or Contract Numbers: N/A