Students in an introductory physical geology course often have difficulty making connections between basic course topics and assembling key concepts (beyond textbook examples) to interpret how geologic processes shape the characteristics of the local and regional natural environment. As an approach to address these issues, we designed and implemented a semester-long place-based group project, which used satellite imagery and Google Earth as a means to improve both students' conceptual knowledge of geological concepts and their understanding of geological processes. The project provided the underlying framework for both lecture and laboratory activities and was designed to reiterate and strengthen the connections across topics. Findings suggest that when given the opportunity and tools to develop a sense of place in the local and regional environment, students improve their conceptual knowledge and ability to apply critical thinking skills. Consequently, student learning becomes more meaningful and relevant to their everyday experiences.