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ERIC Number: EJ1163213
Record Type: Journal
Publication Date: 2017
Pages: 11
Abstractor: As Provided
ISSN: ISSN-1533-015X
Naming "Animal Ambassadors" in an Educational Presentation: Effects on Learner Knowledge Retention
Newberry, Milton G., III; Fuhrman, Nicholas E.; Morgan, A. Chris
Applied Environmental Education and Communication, v16 n4 p223-233 2017
This study examined the effect of naming animals used in education on the knowledge retention of college students. Researchers implemented owl educational presentations to students using a live owl during each presentation. The control group was given the common name of the owl whereas the treatment group was given only an anthropomorphized name for the owl. Students completed a knowledge questionnaire following the presentation. Findings indicated that the treatment group significantly retained more information on owl adaptations than the control group. Future research should explore the use of anthropomorphized names for animals used in education, particularly with male learners.
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A