ERIC Number: EJ1153892
Record Type: Journal
Publication Date: 2017
Pages: 9
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1916-4742
EISSN: N/A
Integration of Three CBI Models and WeChat Mobile Learning in Business English Teaching
Siqi, Che
English Language Teaching, v10 n9 p218-226 2017
Content-Based Instruction (CBI) is considered effective not only in mastering language skills, but also in acquiring the content knowledge of business subjects. WeChat, a popular communicative and interactive platform, is acknowledged as a new instrument to improve verbal teaching proficiency and obtain relevant information. The integration of three major CBI models and WeChat Mobile Learning can form three applicable phases of Business English teaching, which is an innovative but challenging teaching approach for business English teaching.
Descriptors: Teaching Methods, Telecommunications, Handheld Devices, Business English, English (Second Language), Second Language Instruction, Language Proficiency, Educational Technology, Technology Uses in Education, Course Content, Higher Education
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Publication Type: Journal Articles; Reports - Evaluative; Information Analyses
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A