Sideline shouting to "focus" and "anticipate" can be stressful and counterproductive for athletes, especially when they are novices playing in dynamic sport environments. An alternative aproach is to coach athletes to understand that focusing is a concentration skill that improves with practice. Selective attention, attentional focus style, and attentional shifting are three keys to concentration that have important implications for motor performance and decision making during open-skill sports. In this article, these characteristics are described and associated with practical activities to improve athletes' concentration skills.