NotesFAQContact Us
Search Tips
Peer reviewed Peer reviewed
Direct linkDirect link
ERIC Number: EJ1148110
Record Type: Journal
Publication Date: 2017-Aug
Pages: 15
Abstractor: As Provided
ISSN: ISSN-1525-822X
Are There Differences Depending on the Device Used to Complete a Web Survey (PC or Smartphone) for Order-by-Click Questions?
Revilla, Melanie
Field Methods, v29 n3 p266-280 Aug 2017
The development of web surveys has been accompanied by the emergence of new scales, taking advantages of the visual and interactive features provided by the Internet like drop-down menus, sliders, drag-and-drop, or order-by-click scales. This article focuses on the order-by-click scales, studying the comparability of the data obtained for this scale when answered through PCs versus smartphones. I used data from an experiment where panelists from the Netquest opt-in panel in Spain were randomly assigned to a PC, smartphone optimized, or smartphone not-optimized version of the same questionnaire in two waves. I found significant differences due to the device and optimization at least for some indicators and questions.
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Spain
Grant or Contract Numbers: N/A