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ERIC Number: EJ1144663
Record Type: Journal
Publication Date: 2017-Jul
Pages: 13
Abstractor: As Provided
ISSN: EISSN-1305-8223
The Optimal Ordering Strategy of Outsourcing Procurement of Health Education and Behavior Intervention Products
Zhou, Kai-Ge; Wu, Zhi-Fan; Sun, Xiao-Sheng
EURASIA Journal of Mathematics, Science & Technology Education, v13 n7 p3479-3491 Jul 2017
Health communication and behavior intervention are main measures adopted in health education. Behavior intervention among these measures is the direct one to affect individual and group behaviors. Patients demand more than health information communication, but rely on health intervention service and related products. This essay starts from vertical extension of service industrial chain, and attributes health intervention products with characters of newsboy and random demand to outsourcing, the third party health management company (3PH). In addition, we establish mathematical model to describe how health intervention product ordering managed by 3PH and characterized with newsboy characteristic, makes impact on strategy and performance efficiency of 3PH. We obtain result of the optimal order quantity, optimal selling price and condition fulfilled optimal proportion of loss sharing, which is able to achieve added value on health education industrial chain.
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Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A