Towards Better Strategic Management.

Irwin, Patrick H.

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Peer reviewed

ERIC Number: EJ114162

Record Type: Journal

Publication Date: 1974

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Towards Better Strategic Management

Irwin, Patrick H.

Long Range Planning, 7, 6, 64-67, Dec 74

Strategic management is concerned with determining the long-term goals of an enterprise and deciding on the most appropriate course of action to achieve them. Strategic planning can revive the entrepreneurial characteristics of a business whose survival otherwise could be threatened. (Author/WM)

Descriptors: Administration, Decision Making, Futures (of Society), Management Systems, Organizational Climate, Planning, Resource Allocation, Systems Approach

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