Previous research studies of women applying to, enrolling and completing computing degrees at the undergraduate collegiate level suggest a significant underrepresentation of females in the Information Technology domain in the past decade. This study employs a focus group approach to the gender gap that encompasses forays into the qualitative perceptions and rationales of women in technology in an attempt to disclose the underlying factors that have led to the loss of a significant resource in the Information Technology workforce, that of the female contingent.