Developing a Public Relations Program.

Mellor, David K.

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ERIC Number: EJ113788

Record Type: CIJE

Publication Date: 1975

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Developing a Public Relations Program

Mellor, David K.

Agricultural Education Magazine, 47, 10, 224, Apr 75

Important steps in developing a vocational agriculture public relations program are: establishment of a fact file, identification of the various publics, matching of public characteristics with appropriate media, and the integration of public information activities. (EA)

Descriptors: Agricultural Education, Public Relations, Publicize, Vocational Education, Vocational Education Teachers

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